27 - Jason Burke | Mighty Process Server

Full Transcript
0:00Jason Burke:You know, I've been thinking about this one. I've been assaulted several times. I've been, you know, I've been shot at. You know, several different things have happened. So I'm going to focus on the one where I was shot at. So up in, I want to say, where was this? I think it's Clayton, which is kind of an unincorporated rural area of Contra Costa County.

0:26Mighty Mike:Okay.

0:26Jason Burke:Well, there's a big mountain there up in Clayton. You end up, you know, you drive up, you know, dirt road. You had to have a four wheel drive to get into it. I tried going up originally like, you know, in my car and got up maybe the first bump and then after that it was like, no.

0:44Intro:You're listening to Process Server Daily, the show where hustle meets strategy in the high stakes world of process serving. From elite pros to, to the new servers taking massive action, these are the voices of a rising industry. Hosted by the founder of 123 Legal Support, Mighty Mike Reed. This is your backstage path to building a profitable process serving empire. Let's get into it. President of D and R Legal Process Services LLC, located in San Francisco Bay Area, California. He's a second generation process server for over 22 years, as well as a former board member of Kalispro and boasting over 160 five star reviews across different platforms online. Jason Burke, welcome to the show.

1:40Jason Burke:Hey, Mike, thanks for having me on, man.

1:42Mighty Mike:Hey, you know, this has been great, man, ever since I first started doing this podcasting journey. I heard that you were, you had like dabble with the idea of having a podcast and processor. And so like, I've always wanted to have you come on the show and like kind of tell your story of being a process server and everything. And so tell us a little bit about yourself, a little bit about your personal life.

2:07Jason Burke:Yeah, I've been, see, married to my wife for 17 years. We have two kids, 12 and 13. Yeah, no, I was thinking about starting a podcast. I'm still thinking about starting a podcast. I'm just not taking the action to do it. And I don't want to start something and not like be around to stick around to finish it. So that's probably the main reason because we're super busy. Yeah.

2:33Mighty Mike:You know, but process servers were like, unless you're, you know, just starting it up and hiring process servers and then pitch it, you know, and then selling it, then you're working, you know, you're constantly filling holes and stuff. So. Good stuff, good stuff. So, you know, you're, you Listen to the show. You know, you're one of the greatest, you know, one of the greatest fans, if you will, of the process server daily thing. And I just really appreciate you. But so, you know, we like to start with the negative and. But first, before we dive into that, we are going to, because we want to end on a positive note. But first I want to get into, how did you get started in this industry?

3:14Jason Burke:Technically, I'm a second generation process server. My parents bought the business from, I think it was Deanna and Robert. I think that's what the DNR stand for.

3:27Mighty Mike:Oh, wow.

3:28Jason Burke:They bought it back when I was probably in middle school or high school. Had tons of managers running through the office, screwing it up and messing it up. And then as soon as I turned 18, I started serving papers. Started serving papers. Before that I was, you know, out with my dad, you know, being annoyed and bored rather than at home playing video games. And then from there, once I got out of high school and you know, a little bit of time in junior college and went, you know what, I spent more time here in the office. I don't want to do that. You know, let me just run the, you know, let me just run it. And then it's been, you know, going from there, just rebuilding the business every few years.

4:17Mighty Mike:That's so funny. So any. So your second generation process server. There's a couple things I always think about is like that you had something else that you wanted to do. Right. Or is this when you did, you just know that this was for you?

4:30Jason Burke:No. You know what, that's been kind of a tough thing because the last few years I've been kind of down on the business. But. And that was my. The toughest thing for me is trying to figure out like, well, if I wasn't doing this, what would I do? But frankly, most process servers kind of have that same thing of like, I make good money.

4:51Mighty Mike:Yeah.

4:52Jason Burke:You know, it's like if I go get a job, they're not, it's not going to pay me the same as I'm paying myself. Even if I'm, you know, not paying, you know, what needs to be paid for myself, you know, and it's like, okay, well, you know, dive back in, rebuild the business again and you know, do it differently and then do it, you know, frankly, do it the way I want to do it rather than the way it's always been done.

5:17Mighty Mike:Yeah. And, yeah, and you've shown that too. You know, we'll get into a little bit, you know, the reviews that you have going on. But, like, that's crazy, you know, 165 star reviews. I mean, you. You know, you figured something out that a lot of people really struggle with that really never take off. They really just never take off in that area. You know, after associating with you, I've kind of, like, doubled down. I've created a new mailchimp, like, email sequence that I. That I preach all the time, that never really used 100% and, you know, just directing the traffic depending on how they felt about the service. And it's just key. And so it's really cool to see someone, you know, I know we know a couple Mike Kern, different people like that, that are second generations. And the thing that you notice about them is they're not, you know, they're not overly, oh, this is what you need to do. And they're not. And at the same time, they're not the guys that you fly by night guys. They're the guys you always see. They're like, just consistent, you know. And, yeah, I think it's powerful. And what you said about. I like what you said about, not know, like. Like, process servers. We get in this situation. Like, I got served divorce papers. That's how I got started. And then I was like, you kidding me? You got 50 bucks to deliver this paper, like, to my house? Like, I could deliver 10 of these a day, easily, easily for 50 bucks. It's like, ching right away, right? So I think that. That. That whole issue. But what did you want to do when you were a kid, though?

6:46Jason Burke:When I was a kid, not really anything. I mean, I had this dream of, like, a landscape architect, but then I realized that requires math and I suck at math, you know, and so it's always been, you know, I mean, it's always been, you know, process serving was like, okay, I can do this. I can make money doing this. You know, I, you know, moved insulation. You know, like, you put, like, big rolls and bats of insulation.

7:12Mighty Mike:Oh, yeah.

7:13Jason Burke:I installed that in houses one summer. I worked. I worked the. What do they call it? I worked the warehouse for the company for, like, a couple of summers, and that was fine for the summer. And then, like, after I graduated high school and, like, you know, just kind of did it a little bit after that. I went, oh, this isn't the same. I'd rather go do this other thing over here. So it's always just been there, and it's like, I don't even know what I would want to do outside of it other than, like, you know, sure, I'll be retired, and then I'll figure out what I want to do.

7:47Mighty Mike:That's funny.

7:48Jason Burke:Yeah.

7:49Mighty Mike:You know. You know, I kind of feel like, you know, for me, my dad told me, he said, just find a trade, stick to it, be the best at it, and you'll always have money in your pocket. And I remember thinking, like, yeah, but that's not enough, dad. Like, I'm, you know, I'm like an old millennial. Like, I'm. Is it old or young anyways? Like, I don't. I don't. Yeah, I don't relate to that generation generally, but I remember having the feeling of, like, it can't just be something that makes money. Like, it's got to be something that's my passion.

8:22Jason Burke:Right?

8:22Mighty Mike:It can't just be, you know, so. But. But it's funny because as soon as I started, like, really focusing on this thing and just gave up, like, looking for some unknown thing and just, you know, that would be my passion, I found, you know, I found that I could make a lot of money and I could market it, like, anything. Like underwater basket weaving. Like, hey, I have this tank. I, you know, I weave baskets under. Let me. I'll give you this experience. You could make money. I believe with enough marketing, like, you're a marketing guy, with enough marketing skill, you could. You can have any business.

8:57Jason Burke:Yeah, probably. And it's just figuring, you know, just figuring out, like, what you want to do, where do you want to focus at? You know, And I always. I keep coming back to, you know, this industry. Like, I know this. You know, I've got my 10,000 or more hours into it. You know, I'm an expert in it. And, you know, but yet I still have questions. I still have to call my current, you know, Kenny Smith, Tony Klein. You know, I still have questions where it's like, okay, what am I forgetting here? Or, what is the deal with this? You know, do you run into that. Yeah, so you're. You always have to be learning, you know, And I've got. See what. I counted it up this morning off my stitcher app. I listened to 5,642 hours of podcasts.

9:41Mighty Mike:Oh, my God.

9:43Jason Burke:751 hours of audiobooks. And I'm not sure if the audiobooks, if they're counting, like, when I re. Listened to stuff, you know, So, I mean, I'm always learning, always trying to figure something out, you know, adding podcasts to the rotation, dropping other ones out. You know, it's. It's important to keep learning and, you know, keep moving forward.

10:06Mighty Mike:Yeah, definitely. So I know we could talk about this all day long and that's one of the reasons I started the podcast because like, you know, process servers, we can just talk for days about what we love and what we enjoy. But let's dive into some of your stories. So take us to that moment right now where, like right into that moment where you had your worst experience working in the field.

10:31Jason Burke:Okay, so. All right, so you did add that little bit there, working in the field because, you know, I've been thinking about this one. I've been assaulted several times. I've been, you know, I've been shot at. You know, several different things have happened. So I'm going to focus on the one where I was shot at. So up in, I want to say, where was this? I think it's Clayton, which is kind of an unincorporated rural area of Contra Costa County. Okay. Well, there's a big mountain there up in Clayton. You end up, you know, you drive up, you know, dirt road. You had to have a four wheel drive to get into it. I tried going up originally, like, you know, in my car and got up maybe the first bump and then after that it was like, nah. So I had to come back, you know, a couple days later, borrow my father in law's, you know, four wheel drive, Jimmy, and you know, go up there and you know, I've got my daughter in the back seat. You know, I think it was my daughter or my son, one of the two, you know, sleeping in the back seat while I'm serving, you know, heading up there. You know, it's pretty, you know, I mean, I've got family who lives up in the mountains, so, you know, it was, you know, pretty much expected to see. And then it started to get really mountainy, like where we would go camping type looking. But I guess up on top of the mountain is this guy and it's a stupid, like, I swear it was like a $500 small claims action. It was just stupid. No reason for anything. Find a spot, you know, thankfully up there they at least have addresses. I've been to a few places where it's like, you can't, you know, it's like maybe this is it. Or you talk to a neighbor and they're oh no, that's like three things up and to the left and you know, right again. But I get up there, I pull down into the driveway because it goes up and then it comes back down. So down into the driveway. And then thankfully I u Turned it at the back and parked my vehicle facing out. I probably have never done that before in my life, but I've never been in, you know, such a rural area. I live in the Bay, you know, I live in the Bay area. It's pretty, you know, cities and stuff. But we do have some outlying rule type areas. But nothing like this, you know, pull it, park it facing up the driveway, you know, facing back up the driveway. Get out, go to the house to the left. Turns out that's like his grandson or something like that, you know, and he goes, you know, oh, yeah, no, that's my grandpa. He's over in that house over there. Cool, whatever. All right, thanks, man. Appreciate it. Start walking over there and a guy kind of starts walking out, starts meeting me out, and I go, hey, I've got a delivery for so and so, you know, and the guy's just total. I don't know, I guess he's, you know, trespassing, whatever. And I go, okay, cool, dude. All right, I got a small claims for you, you know, here you go, drop them. Start walking back to my house, walking back to my car. It's probably, I don't know, 20, 50ft, something like that, not very far. And I swear we were probably 10, you know, 10 to 20ft from his house. But I guess he must have had right there by the door a shotgun stashed. And I guess he, When I turned around, started walking back to the. Walking back to my car. I guess he ran there, grabbed it. I hear something. I turn around, and just as I'm getting to the vehicle door, I start to open up. I turn and look over my shoulder and I see the guy standing there like this, you know, And I go, oh, shit. Okay. So I, you know, jump in the car, you know. As I shut the door, he fires. Direct line of sight with me. But there's a little berm that's probably like a foot high between me and the car, about halfway forward, but like directly, you know, directly in line of sight with me, all that, you know, if he misses or it ricochets, it's hitting my vehicle, it could be hitting me. It's the dumbest thing in the world for him to do over like a stupid small claim, you know, Small claims, car accident that insurance is going to handle anyways. Just dumb. So I scream up the. Up the driveway, down the hill, get down to where I finally have cell coverage down at the bottom, call the sheriff's department. They come out there, of course they recognize the guy's name. Oh, yeah, we've been out here before and, you know, they take a report, they go up and talk to him, you know, he's a retired sheriff, you know, but they know him, and they're like, oh, yeah, we're not too happy about being out here. You know, we've had problems, but the DA's office doesn't do nothing. You know, I'm not going to bother suing him. He's up on top of a hill. I don't want to send another server into that. You know, I've done that before with other assaults where I've sued him in small claims, you know. Yeah, but you just got to protect yourself. You got to do what you got to do and, you know, just, you know, be nicer to them than they are to you and, you know, hopefully people don't do stupid shit.

15:49Mighty Mike:Yeah. Wow. So, yeah, I mean, that's quite a story I got to tell you. You know, when it comes to safety, we've been talking a lot about this and that. The mastermind. You're in the mat. You know, we're in the mastermind together. PSD mastermind. We've been talking about, you know, this, this a lot and the different incidences that have been happening. And I just say, you know, because we got only have a 20 or 30 minutes left, I just want to say, like, if you're out there, you're listening to this server nation, you're listening, you're like, ah, you know, that's crazy. Like, maybe I shouldn't be a processor, or maybe I should. What should I do to protect myself? You know, we talk about this a lot. Just, you know, think about. Of course. Of course, have a habit of treating everyone with respect and kindness the way that you want to be treated. But when. When stuff hits the fan, have a plan, like, whatever it is for your area, figure it out. Talk to people in your state, because it's different everywhere. But have a plan for how you're gonna. How you're gonna handle that. You say. What would you say is. Is your plan when you're going out and you're knocking on these doors?

16:53Jason Burke:You know, pretty much just pay attention, listen, you know, even though it may look like I'm not listening, you know, I may look like I'm playing on my phone or something like that. I'm listening. I'm trying to glance at windows and see if anybody's moving out, check the peephole, that kind of stuff there, you know, and then if somebody does want to get aggressive, you know, Normally it's like, okay, serve, have a good day. Bye. I'm leaving. And if they continue to follow, then I may have to just turn around, get loud, get obnoxious, you know, but even when I do that, I still try to be nicer to them than they are to me, you know, and just, you know, and most people will back off, you know, I, you know, get licensed loud, get grizzly bear, like, and just yell that, you know, I'm a registered process server. Any contact with myself or my vehicle is a felony. You know, back off. And most people will. Occasionally they won't, but normally what they want to do is just stick documents under your windshield wiper and that kind of stuff. And we've all dealt with that, where we get out, we throw them back out on the ground, and then we try to take off and they do try to do it again, you know, it's just a whole game. That's.

18:02Mighty Mike:That's awesome. So as we go on here, you know, you know, just, just keep that in mind. You know, that's kind of the low point of the show. You know, we talk about that. We talk about your worst experience, but I feel every time we do, it's a very educational experience. It really is. So take the opportunity to plan out your kind of your exit plan. I love how you're. How you were saying, you know, you back down the driveway or like, back up to where, you know, like you have an exit plan to be able to get out. That's, that's super important. When you pull into, like, cul de sac, don't just pull right up to the house, don't pull in the driveway. You know, there's all these different little tips, you know, that you don't do to try to keep yourself safe. So. Good stuff. Well, let's go on to your greatest experience. Tell me about the moment where you had the greatest experience working in the field or just in general in the industry.

19:00Jason Burke:You know, I think my greatest experience was probably within the last year or so where I got my business back up to being stronger than it's ever been before. I'm not, well, you know, a hundred percent dependent on affiliate work. I charge enough that, you know, I rather, you know, that I'd rather do that attorney work and the affiliate work that I'm doing is basically to be a nice guy. You know, it's like, don't bug me. You're paying like a third of what I'm charged, what I normally charge. Yeah, you know, it'll get done. You Know, your problems are not my problems, you know, and I think that's probably my greatest moment. And a lot of it had to do with the reviews that I got. A lot of it had to do is taking the risk of raising prices, you know, 50%, you know, and then just trusting in myself and, you know, and figuring out that, you know, because I've been trying to figure out for years, like, how do I show how good I am? I'm a really good process server. I take good care of my clients. Like, how do I show new clients that? And then that's when I kind of, you know, been hearing it for years from my buddy Steve on his podcast, App Masters. And it's social proof, and it's figuring out, like, okay, you know, this is what it. This is what it is. And it's been so powerful, and that's been so powerful for my business.

20:30Mighty Mike:Yeah. Yeah. So a couple things I take from that. So you're. So you're saying your. Your greatest experience was, like, taking those reviews and, like, making them, are taking that action and, like, and raising your prices. Would you say that is kind of like the.

20:49Jason Burke:But I was almost out of business. Probably end. I want to say probably end of 2017, maybe end of 2016. I'm not sure if it's been a year or two years that I've, you know, raised rates and. And, you know, pushed. Pushed real, real hard and got a system in place for my reviews. But I was looking at, like, what else can I do? I had a friend looking, going, well, maybe you could be, like, a general manager, you know, and just run operations at some company or something like that. And I'm like, I don't think I could do that. I can run my own company. I don't think I can run somebody else's, you know, so I was like, seriously, like, I was almost out of business. I was like, I don't want to do this anymore. This isn't fun. I'm not making money. You know, we lost our house a few years back, you know, probably a couple years after the big, you know, the Great Recession, I think they're calling it now. You know, and it was a really tough time, and then to finally dig out of that. And then now I'm primarily out of debt or out. You know, we're financially stable. You know, we're into our own place. There's just so much that, you know, rebuilding my business again, you know, and doing it the right way, you know, has. Has provided for me, you know, for me. And my family.

22:09Mighty Mike:That's good. That's good. What I take from that story is this, you know, your greatest experience is that, you know, don't, don't, don't let the down times like kill you. Like you can take some, take some action. You know, like I've been saying mighty action the last since January. That's kind of been my thing. Good stuff. That's a good story. So let's, let's move on. What are you working on right now that you're most excited about?

22:37Jason Burke:Most excited about? I don't know. Right now I'm just trying to, you know, put out the fires and keep, you know, keep the amount of work I've got in check. Like I've got a lot of work and I need help, but I don't want help, especially with some of the new laws that we have added in California. So I'm trying to, I'm looking at, you know, new process serving software. I'm looking at automation. I'm looking at, you know, just, you know, trying to get back where it's not such a rush and you know, where I can make good money and it can slide down a little bit. So I've been thinking a lot about maybe discontinuing some of, you know, some, a couple of my affiliate areas are probably going bye bye. But I've been seriously considering just not doing affiliate work just to open up some time. Just because I don't have the time right now.

23:35Mighty Mike:Hey, quick break from the episode to tell you about something that's changing the game. Process servers across the country. It's called Mighty Process Servers and yeah, you can join absolutely free inside. You'll get full access to every course, every download and the educational tools that we use to help process servers build profitable companies. We meet every Tuesday at 1pm Eastern for our live Mighty Mastermind call. Come join the conversation. You can connect with other professionals, post on the discussion board, direct message members and become part of one of the most engaged communities for process servers. Don't wait. Go to mightyprocess server.com and join today. Those who get verified, get listed and start bidding on jobs same day. Now let's get back to the show. What do you think, Jason? What do you think makes your business different from the other businesses in your area?

24:42Jason Burke:You know, I've thought about that for years. Like what makes me different than anybody else? I don't think there's anything that makes me different. I'm not special. I'm not anything, you know, but I do take the Time on the phone. I answer questions, I answer my phone. I get that a lot from when talking to people. Oh my God, you answered your phone. And you know, I try to get stuff done and get stuff back out. You know, I get, I hear, you know, some of the marketing stuff I've done, blog posts I've done, I think just the reputation I've kind of earned in the area. I hear a lot of complaints about other process servers and you, you know, most of the time it's, I can see why they might be out there knocking on a door at 5 o' clock in the morning, but you have to look at it from the person you're serving, you know, serving, you know, you need to show them some respect. Yeah, it might be best for you to be out there and you know, maybe if you've been out there a bunch of times and you're not getting an answer to the door, okay, maybe try it. But not your first couple, first six attempts. Probably should not be at 5 o' clock in the morning. You know, treat the people you're serving with respect and, you know, I just care for what you're doing. My job is to deliver legal paper so that these people have notice of what's coming up. If I don't do that, they're probably going to get served through publication, which they're not going to have any clue of, you know, so technically I'm really working for the defendant to give them their proper notice. And I just happen to get paid by the other side, you know, and I want to get it done. And sometimes they want to avoid. But hey, it's in your best interest that I get this to you because otherwise it's going to happen whether you wanted to want it to or not.

26:30Sponsor:You know, that's good stuff. Well, I think that, you know, you're, you're providing a great service there, of course, answering the phones. Those are some great tips. Server Nation, Jason has been dropping some crazy major value bombs on us today, but prepare yourself because we're getting ready to head into the rapid fire round right after a word from our sponsors. Jason, do you want to go into, do you want to prank somebody or do you want to go the rapid fire round?

27:03Jason Burke:You know what, let's just go, let's just go straight to the rapid fire. Okay, man.

27:07Mighty Mike:Hey, I don't know, the rapid fire is intense, man. It's intense.

27:11Jason Burke:Yeah, I'll think about, yeah, maybe next time we'll prank somebody off and think about who I'd want to prank. Because you guys got the best one. The one who's going to react the best already nobody who's going to react, you know, frankly, you know, worse than Mike.

27:27Mighty Mike:Yeah, that was a good stuff. Yeah. Prank a process server is a new segment, but not everybody wants to do it. So we still have the rapid fire round.


27:36Mighty Mike:Okay, we'll go into the sponsor here. So this here is Serve Manager. I'm not sure if that's backwards. It looks backwards on my screen. Okay, I. I'm gonna send this to somebody. I'm gonna mail it to you. It's a cool thing that sticks to the back of your phone and it's like you put your credit card things into it or whatever. But you guys got a comment below. If you're watching live or if you're watching the replay, put hashtag live or hashtag replay. Okay. Imagine what you guys could do with another 25 minutes for each job. This is how much processor, how much time process servers are saving who use Serve Manager. Just a hundred jobs a month. That's over 40 hours that could be spent growing your business or more important things like being with your family. From job creation to affidavit generation, Server Manager is full feature and hands down, the most intuitive process serving software on the market. I use it for my business, and I think that you should too. So go ahead and hashtag live, and I'm gonna send you this cool little thing you could buy for a dollar, but it's still cool and you can get it for free. And I'll mail it to you. I will spend more on shipping than you can get this. Okay. All right. All right. Okay, good. Welcome back to the show. Jason, are you ready for the rapid fire round?

28:53Jason Burke:Yeah, I'm ready. Let's go.

28:55Mighty Mike:Okay. What is your favorite skip trace tactic?

28:59Jason Burke:My favorite skip trace tactic is to give the job to my private investigator and let him do it.

29:06Mighty Mike:That's good.

29:07Jason Burke:Upsell it. And I'm not selling a skip trace. I'm selling a private investigation.

29:13Mighty Mike:Like, oh, do you do skip tracing? No, actually I have a private investigator on retainer.

29:17Jason Burke:Exactly.

29:18Mighty Mike:Handles that for me.

29:19Jason Burke:Looking for skip tracing, I go, you know, I have a private investigator, he does this. We are actually allowed to provide you with a report. You know, I charge double, you know, just double his price. And still people are like, that's all it costs. That's awesome.

29:36Mighty Mike:That's a good. That's a good little tactic. So how do you track your cases?

29:42Jason Burke:Currently, I'm using Proserve to for as my Process serving software. But as everybody should know, if you don't know, it's a dead system. Mike passed away a year or two ago and people are losing their system. So I'm in the process of figuring out where I want to go and what I want to do for, you know, which process serving software. But you got to have software. You got to have something that tracks everything for you. And you can go in and look up like, you know, I served something three years ago. What was it? Oh yeah, here it is right here. You got to be able to track your stuff.

30:21Mighty Mike:Yeah, it's true. And so, you know, like I said, I use server manager, but you know, I've tried them all. PST, TriStar, these different ones, you know, they're very, there's for different purposes. They all have their, their value and. But server manager, definitely for the automation side of it has been big for me. I actually spoke to Ted. I know this is a rapid fire round, but I spoke to Ted and he was like, I was trying to save prosa. He was trying to save a little bit. And so I feel bad for that situation.

30:46Jason Burke:But yeah,

30:49Mighty Mike:yeah. What book would you recommend?

30:52Jason Burke:All right, so I'm probably gonna, I'm gonna recommend one that I read recently and that has become so important. It's a personal finance book. So it's not one of your general business books you're gonna see, but it's Ramit Sethi's. I will teach you to be rich. Okay. Everybody complains about the title. Title's fine. It does exactly what it's supposed to do. Okay. It tells you what he's, you know, tells you what the book's about. Personal finance tells you, you know, how you should deal with your bills, how what type of accounts you should have, where you should be investing your money in as process servers. Our businesses, unless you're super big, our businesses are not worth that much because our businesses are based around us, you know, we are the face of our businesses. Even if you put systems in place, the big guys are gonna come in like, I'll give you 10,000 bucks for your business, you know, and it's like, okay, cool. Because I was getting zero before, so I'll take the 10 grand, you know, unless you're like a really big company. I think I want to say provest just bought like JJL or something out in like in the middle of the country somewhere that was probably a big seller, you know, but our businesses are probably not going to be like that. So we need to make sure to Take care of ourselves. Ira's investments, you know, other businesses that are going to produce income for us, you know, because we can't do this forever.

32:18Mighty Mike:That's true. That's true. So what is the greatest advice you've ever received?

32:24Jason Burke:Ooh, see, I should have brought. I should have watched one of these again recently. You should have put another one out.

32:33Mighty Mike:I got you, man.

32:34Jason Burke:Let's see. Best advice. God, I'm gonna say best advice I was ever given was to, you know, was. So it was the. I don't know if it was advice or it was just learning something, but the. But learning about social proof and learning about somebody else. When somebody else says it's true, and you get a group of other people to say it's true, it's true compared to when you say when you're telling people something. So, like, my reviews, you know, that's the social proof for my business. It lets all my new clients and that let them know that my old clients, you know, think this of me, you know, that is so important, is the. Is the idea of social proof.

33:27Mighty Mike:That's good. I love that. So this is gonna be good. And I feel like we're gonna kind of beat a dead horse here. And that's okay, because I want these guys, you know, these server. Right. I want them to, like, really go home with this idea that I got from a mastermind we recently had. So this next question is a doozy. Okay. It's a good one, though. What would you do if you woke up tomorrow, had all the same skills and knowledge, but you didn't know anybody and only had $100, a smartphone, and a car? How would you regrow this awesome business that you have today?

34:06Jason Burke:You know, starting from scratch has always been tough for me because I've never started anything from scratch. My business, I picked it up from my parents. They didn't start it from scratch. So I've thought about this. Like, how would I restart it? I guess what I would have to do is I would go out, I'd find somebody to give me some papers to serve. If I could get paid for it, great. If. If I couldn't, then I would probably do it, you know, for free. And with the idea of leave me a review, you know, leave me a review on Google, leave me a review on Yelp, something like that. You know, I've even considered, like, maybe doing that, like, you know, give us a shot. But, you know, I don't have to do that. You know, I don't have to go out and do it for free. And. And people will do, you know. Well, you know, I don't have to do that right now, so I have it. But if you're starting out, you know, kind of like, you know, you've heard it with pizza places, you know, I'm going to give away the first six pizzas away for free. As long as you give me a review on Yelp or on whatever, you know. You know, that's probably what I would do, is start there and then show them what I can do, get the job done, and then. Okay, thank you for the review. Now it's going to be, you know, 90 bucks. It's going to be more than anybody else in the area.

35:29Mighty Mike:That's good. Don't undervalue yourself. For sure. That's good. Okay, and what. What would be your parting piece of advice for Server Nation?

35:41Jason Burke:You know, my parting advice for Server Nation is going to be get as much out of your business as you can. A lot of people want to talk about, you know, I make money in my business and I plow it right back into my business. You know, that works great. If that's a savings account, like a house is where you're going to turn around and you're going to sell it and you're going to get a boatload of money for it. That doesn't normally happen with our kind, with our businesses. Okay. So you need to pull the money out of our business, get them into something else, get them into investments, get them into, you know, another business. I'm really high on a company called Income Store right now. I'm currently saving money, you know, to put into a business through their, you know, through their, you know, company and get your money out, get it into something else. So that way you have it because you're. We could be legislated out of. Out of existence, you know, pretty quickly and, you know, something happens and that big client of yours is now gone. There is, you know, not very much loyalty in this industry, especially when it comes to your volume type clients. You know, your, you know, family law attorneys. And the attorneys have been using you for 20, 30 years. Yeah, they're pretty loyal, but if I screw up on something, they could be leaving. So get as much out of your business as you can. You know, get. How can I teach you to be rich? Get profit first. Get those books, learn your numbers, learn your finances, and get as much out of your company as you can.

37:16Mighty Mike:I love that. I interviewed a guy on my other podcast that talked about profit first.


37:21Mighty Mike:And I love the concept is interesting because it's like, well, if I do profit first, like, you know, how do I pay my bills? Or how do I, you know, and it's like, the interesting thing is if you are actually becoming profitable, then that's after you figured out all of your bills. And you're not.

37:38Jason Burke:You're.

37:39Mighty Mike:You're being careful on your expenses, you're being careful on all that stuff. So pretty powerful stuff. I really, I really appreciate you coming on. You just, you know, the process server Daily show has. Has really taken off nationwide coverage. I mean, ever. All the conferences I go to, you know, people walk up and they go, I love the show. The thing is, not as many people are willing to come on and actually be interviewed. So I come commend you for coming on the show and like, you know, talking about your business, talking about your story, and, you know, just encouraging other people to kind of do the same, for sure.

38:14Jason Burke:Yeah, well. And as process servers, we don't have a lot of places where we can get our names out there, get, you know, get the information that's in our head, get it out into other process servers. You know, we have your show. It's not like I can go on any of the myriad of other podcasts that I listen to. I've been on one other podcast, and that was my buddy's podcast probably, I think back in 2016 where it was, he was thinking he was checking out a new, you know, a new format and see, because he wanted to kind of expand it a bit, and we were checking that out and whatnot. Recently, he got to the point where, you know, you know, I think you're only allowed like 100, 150 things on, like iTunes and Stitcher and those type of things there. My podcast is no longer available on any of those things. You have to go to his website because he has a page to it. But that page is also a backlink to my website. You know, that's important to get our information out there. It's important to get out there. Don't worry about your face being out there, because I've worried about that too, okay? Like, oh, people are going to, like, Facebook. Well, people could look on Facebook and go, oh, there's the dude who is just talking to me. You know, here's his face that, oh, he's a process server. He's not trying to deliver me something. I am. I'm just not telling you what I'm delivering you. But, you know, get. We have to get our information out there. We need to Be able to share our information. And there's not a lot of places for process servers specifically to do that. You know, get on here. I want to listen to more podcasts by Mike. I want to hear your story. I want, you know, I've got, you know, 400 miles worth of gas that I got to spend listening to, listening to podcasts, so get it going.

40:05Mighty Mike:Yeah, I love that. I appreciate that, Jason. You know, getting people to come on, you know, if you guys know, listen, there's some people, you know, Andy Eston, I'll just do some name drop. You know, Andy Eston, Tom Bowman, you know, some of these guys who like literally created our national association. Like, these are just gems, if you will. And so I would love anyone, you know, in your specific state that you think would be a great person to have on the show. Just have them reach out to me. You know, they just need to be willing to tell their story. What's your worst story, greatest story, and how did you get started and just have like a real basic conversation like Jason and I just had. So, Jason, how can everybody keep up with everything you have going on?

40:48Jason Burke:I'm gonna direct everybody to my website. D as in dog, R as in rabbit.legal process.com. and you can reach out to me on email. Send me an email. If you want to chat about reviews or you want to chat about something else or you have questions, give me a call, you know, shoot me a call. My. My phone numbers all transferred my cell phone. You know, I think even if you go to the form that's there on the website, I think it even gives my cell phone number in there, you know, so you could shoot me a text or something, but you know, go to my website, check it out, you know, and, and then just reach out to me if you need to. You got stuff in my area, let me know. Otherwise I can give you a referral to somebody can do it if I can't.

41:33Mighty Mike:That's awesome. That's awesome. Well, I appreciate you. I appreciate you coming on the show.

41:37Jason Burke:Thanks, man. Appreciate it.

41:39Mighty Mike:I want to personally thank you for being on the show and I've been impressed with your story and I'm excited to share it with the world.

41:48Outro:That's a wrap on another episode of Process Server Daily where the legal support industry levels up. Want to grow your process serving business with the best marketing tools, the most engaged community and the highest ranking directory online? Visit Mighty Process ProcessServer.com Claim your listing. Join our free community. Surround yourself with process servers who get it and build something real. From the field to the courtroom, this is process server daily. Until next time, stay safe out there and live mighty.

27 - Jason Burke | Mighty Process Server

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